“What this has done is open doors for electric vehicles, which addresses functional needs, but also taps into emotional ones too.”
A pioneer of global automotive electrification, Nissan leads the way with its Zero tailpipe emission second-generation Nissan LEAF.
“We’re bringing the new Nissan LEAF, the icon of Nissan Intelligent Mobility, to Australia,” said Lester.
“More than an EV, it’s exciting to drive, efficient and affordable to own, and brings a lot of cutting edge technology that adds to performance.
“This is part of our commitment to provide safe, smart and sustainable mobility to the people of Australia.
“We will also continue to work with federal and local government, and the private sector, to drive more electrification infrastructure in the community.”
¹ n = 517. The 15-minute online survey was aimed at drivers looking to buy a car in the next three years, was national in its reach and had a strong mix of age, gender and location. As part of the questionnaire - which did not name Nissan - KANTAR TNS was given the task of gaining a better understanding of Australians and their current attitudes towards the environment. Specifically, the research paper focused on electric vehicles and purchase consideration, environmental attitudes and how they were changing, and barriers to purchasing an electric vehicle.
* WLTP range for European spec model. NEDC range is 350km.
About Nissan Motor Co., Ltd.
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2016, the company sold 5.63 million vehicles globally, generating revenues of 11.72 trillion yen. In fiscal 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has a global workforce of 247,500 and has been partnered with French manufacturer Renault since 1999. In 2016, Nissan acquired a 34% stake in Mitsubishi Motors. Renault-Nissan-Mitsubishi is today the world’s largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.
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Nissan Motor Co. Australia
Phone: +61 3 9797 4509
Corporate Communications Manager
Nissan Motor Co. Australia
Phone: +61 3 9797 4227
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