as Nissan flips the switch to electrify Asian & Oceania mobility
Bangkok, Thailand (19 December, 2018) - “The future of mobility is electric, connected and autonomous.” This bold declaration from Nissan succinctly encapsulates the mobility of tomorrow.
As the world’s first brand to mass-produce an electric car, Nissan has proven expertise in electrification and has already put more than 380,000 zero-emission electric vehicles on the road globally. From here the company’s plan is to bring more than 1 million electrified vehicles to consumers around the world within fiscal year 2022.
The global recognition of Nissan’s leadership in electrification has led to outstanding awards for LEAF in major automotive events, such as the 2018 World Green Car award at the New York International Auto Show - which paved the way for the icon of Nissan Intelligent Mobility to arrive in the Asia and Oceania (A&O) region.
In February this year, Nissan announced that LEAF would go on sale in several countries across the region, including Australia, Hong Kong, Malaysia, New Zealand, Singapore, South Korea and Thailand; with the latter two markets already taking pre-orders of the vehicle.
The arrival of the Nissan LEAF in A&O is backed by a proven consumer appetite to move toward electrification.
For example, in an independent study* by KANTAR TNS, on behalf of Nissan Australia, 63 per cent of Australians feel the move to electric vehicles (EVs) is inevitable, almost two-thirds (62 per cent) of Australians are more open to an electric (or other alternative fuel) vehicle than they were five years ago, with half saying that electric vehicles are cool and trendy.
As Nissan continues to work with federal and local government, and the private sector to drive more electrification infrastructure in the community, here’s a look back at some of Nissan A&O’s most important electrification moments in 2018.
Double global recognition for the new Nissan LEAF
The New Nissan LEAF is named a top 10 finalist in the prized 2018 World Car of the Year awards and included in the final four in the 2018 World Green Car category.
This marks the fifth time in the 14-year history of the awards that Nissan has been a finalist. The re-invented Nissan LEAF combines a dynamic new design and advanced technologies.
Nissan unveils New LEAF at Singapore Motorshow
Nissan showcases the new LEAF at Singapore’s Motor Show with the latest Nissan Intelligent Mobility technologies.
Nissan Intelligent Mobility brings to life the company's vision for changing how cars are powered, driven and integrated into society; and the new LEAF is the icon of Nissan Intelligent Mobility and the next evolution of Nissan’s zero-emission electric vehicle.
Nissan leads conversation on future of mobility
Nissan Futures, an event that gathers industry leaders, government officials and media from across Asia and Oceania, addresses the topic of the future of mobility beyond electrification.
Nissan Futures displays the new Nissan LEAF together with EPORO robots and the Nissan Note e-POWER, featuring the e-POWER electrified powertrain. A Vehicle-to-Home display demonstrates how Nissan LEAF owners can supply their homes with power from the car's battery.
Nissan LEAF set to debut in seven markets in Asia and Oceania
As part of Nissan’s commitment to a cleaner and more efficient driving future, the brand announces the new Nissan LEAF will eventually go on sale in seven markets in Asia and Oceania including: Australia, Hong Kong, Malaysia, New Zealand, Singapore, South Korea and Thailand, with plans to also introduce it in other markets in the region.
Nissan unveils plans to launch a growing number of electrified vehicles
Nissan unveils its M.O.V.E. to 2022 midterm plan that primarily aims to launch a growing number of electrified vehicles, expand and evolve autonomous driving systems, and accelerate vehicle connectivity.
Among the targets, Nissan aims to sell 1 million electrified vehicles – either pure electric models or those with e-POWER powertrains – annually by fiscal year 2022.
As part of Nissan M.O.V.E. to 2022, the company also intends to:
New Nissan LEAF named “2018 World Green Car”
The Nissan LEAF is named the "2018 World Green Car" at the 2018 New York International Auto Show.
It is the first all-electric vehicle to win the World Green Car award since the category's inception in 2016.
Since the Nissan LEAF was launched in 2010, Nissan has put more than 380,000 zero-emission electric vehicles on the road worldwide, helping to reduce carbon footprints globally.
Nissan reaffirms commitment to electric vehicle era at KAIDA forum
At the Korea Automobile Importers and Distributors Association (KAIDA) forum, which focuses - in part - on EV strategies of the major automakers, barriers to accelerating EV adoption in markets and EV battery technologies, Nissan commits to making electric vehicles more accessible to more customers as the future of mobility fast approaches.
Nissan inspires with vision of future mobility at Innovfest Unbound
Nissan lays out the company’s vision for the future of motoring at Innovfest Unbound, south-east Asia’s largest innovation festival.
At the core of the company’s R&D efforts, Nissan plans to promote electric vehicles not just as a means of transportation but also as part of a new type of vehicle ownership—allowing consumer to connect their cars to the energy grid to help their cities and their communities manage energy better.
Nissan reiterates need for collaboration to usher in era of electrification
At the Philippine Electric Vehicle Summit, Nissan calls for greater cooperation among automakers, governments, and other stakeholders to accelerate electrification in the Asia and Oceania region.
Research commissioned by Nissan shows 75 per cent of customers in the Philippines are open to the idea of buying an EV as their next car if government incentives were in place. That number drops to 46 per cent without government incentives.
Metropolitan Electricity Authority of Thailand and Nissan sign MOU
The Metropolitan Electricity Authority (MEA) of Thailand, and Nissan, sign a landmark agreement to work together to ensure that home charging options create the right infrastructure in preparation for the launch of the new Nissan LEAF in Thailand this fiscal year.
MEA and Nissan will work together on service tools, usage and service manuals for charging systems, technical skills training, charging equipment development and an electric fee payment system.
Nissan declares the future of mobility is electric, connected and autonomous at Blognone Tomorrow in Bangkok
Nissan shares its vision on the future of automotive and its modern applications for everyday life at Blognone Tomorrow in Bangkok.
According to Vincent Wijnen, senior vice president for Nissan Asia and Oceania, Nissan understands millennials expect to be connected whether they are driving or riding as passengers in cars.
Based on a Nissan-commissioned study, more than 40 per cent of Thai consumers are open to buying an electric vehicle as their next car.
Nissan shares vision of the future of mobility in World Economic Forum on ASEAN 2018
Nissan shares its vision of the future of mobility with heads of states, ministers and prominent business leaders at the 2018 World Economic Forum on ASEAN in Hanoi, Vietnam.
Nissan partners with Women's Forum to boost further EV adoption
Nissan proudly partners with the Women’s Forum in Singapore to boost further EV adoption.
A delegation of Nissan talents from across Asia & Oceania advocate for bridging worlds for inclusive innovation and share their views on smart cities and Industry 4.0.
Nissan announces one third of its Australian volume will include electric technology
Led by the launch of the new LEAF, Nissan prepares for an expected spike in electrification and electric vehicle interest and sales.
At an electrification thought leadership event in Sydney, Nissan announces deliveries of the new generation Nissan LEAF will begin in mid-2019, and that the Australian-spec model will feature e-Pedal, Apple CarPlayTM and Android AutoTM.
The new LEAF will also provide an expected real-world driving range of up to 270 kilometers per charge (WLTP combined cycle)¹ due, in part, to the larger 40kWh battery.
Nissan declares "The future is electric, connected and more autonomous"
In the 268th episode of Analyse Asia, the popular business podcast focused on the future of mobility in Asia, Nissan states the future of mobility in the region is “electric, and we are the forefront of it”.
Producing electric vehicles longer than anyone else and noted as the first brand to mass-produce an electric car, there are now more than 380,000 Nissan LEAFs on the road.
Together with Alliance partners, Nissan states it “a plan for the future that is more credible than anyone else”.
Malaysia’s Trade Minister visits Nissan’s global headquarters further paving the way for Malaysia’s future LEAF launch
Aiming to boost economic ties between the two nations, His Excellency, Datuk Darell Leiking, Minister of International Trade and Industry of Malaysia, visits Nissan’s global headquarters in Yokohama, Japan, with a high-level delegation of Malaysian CEOs from the Malaysian Investment Development Authority (MIDA) and Malaysia External Trade Development Cooperation.
Nissan showcases the e-power technology to bolster trade relations between Nissan and Malaysia and pave the way for Malaysia’s future LEAF launch.
Nissan opens pre-order for new Nissan LEAF in Korea
The new Nissan LEAF makes an appearance at Daegu International Future Auto EXPO on November 1st and starts taking pre-order at Nissan dealer showrooms.
Special benefits are offered to pre-order customers including and KRW400,000 worth of charging fee.
The New LEAF takes stage at the Kuala Lumpur International Motor Show 2018
Nissan displays the new LEAF and the e-POWER system at the Kuala Lumpur International Motor Show alongside a range of innovative and intelligent Nissan vehicles.
Nissan LEAF wins green innovation award in Australia
The Nissan LEAF wins its first major Australian automotive award, the coveted Drive.com.au Car of the Year Green Innovation award, for its abilities beyond being just an electric car, with the capacity for its battery to provide energy back into the household grid.
Nissan opens pre-order for new Nissan LEAF in Thailand
The LEAF makes its local debut at the Thailand International Motor Expo 2018.
Interested customers can reserve the car starting at 1,990,000 Thai baht for delivery in April 2019 and receive a vehicle warranty for 3 years or 100,000 kilometers, an EV system warranty for 5 years or 100,000 km and a battery deterioration warranty for 8 years or 160,000 km.
Nissan announces 33 certified dealers across the kingdom will offer product information, skilled engineers and aftersales services for LEAF.
* KANTAR TNS was given the task of gaining a better understanding of Australians and their current attitudes towards the environment. Specifically, the research paper focused on electric vehicles and purchase consideration, environmental attitudes and how they were changing, and barriers to purchasing an electric vehicle.
¹ WLTP range for European spec model. NEDC range is 350km.
About Nissan Motor Co., Ltd.
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2016, the company sold 5.63 million vehicles globally, generating revenues of 11.72 trillion yen. In fiscal 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has a global workforce of 247,500 and has been partnered with French manufacturer Renault since 1999. In 2016, Nissan acquired a 34 per cent stake in Mitsubishi Motors. Renault-Nissan-Mitsubishi is today the world’s largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.
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